Loop Pet Food
Loop Pet Food is Kenya’s first insect-powered dog food brand, created to produce nutritious, sustainable pet food using responsibly sourced ingredients. Solaris Creative worked with the founding team to develop the brand’s visual language and packaging architecture as it prepares to enter the market. The design balances innovation with approachability, using clear ingredient storytelling and a clean, modern aesthetic to build trust with pet owners discovering this new category for the first time.
Scope: Brand Identity, Packaging Design, Product Architecture, Ingredient Visualisation
“Solaris is our brand north star! They effortlessly took our misshapen ideas about how we wanted the world to see our products, packaging them into our look, feel and voice… a living, vibrant brand that our customers love!”
– Laura Stanford, Loop Pet Food
